Difference between Basic and Applied Research

Basic research
Applied Research
Purpose
purpose
-          Expand knowledge of  business process and management
-          Improve understand of particular business or management problem
-          Results in universal principles relating to the process and its relationship to outcomes.
-          Results in solution to problem
-          Finding of significance and value to society in general
-          Finding of practical relevance and value to manager(s) in organisation(s)


Context
Context
-          Undertaken by people based in universities
-          Undertaken by people based in a variety of setting including organisations and universities
-          Choice of topic and objectives determined by the researcher
-          Objectives negotiated with originator
-          Flexible timescales
-          Tight timescales

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